Originally, this article would have been a round-up of the best selling entertainment on Amazon ($AMZN) for the first half of 2020. But it ended up being a look at what people did with their time during the pandemic, stuck inside their homes looking for something to do. COVID-19 has rendered all outdoor activities obsolete, so the ecumenical thing to do is stay indoors and watch movies, TV shows, and play games.

Here are the best-selling products in the UK, US, and Australia since January 1. 

The best-sellers list is based on sales-rank data reported by Amazon every day. The list has been edited to remove duplicate listings, and had a cutoff of a minimum of 15 days on the best-sellers list. Some items were number 1 for a day or two, but then fell off, and that doesn't accurately represent what sold the best.


1. 1917

Average category rank: 2.1

Days on the best-seller list: 68


2. Star Wars: The Rise of Skywalker

Average category rank: 2.4

Days on the best-seller list: 68


3. Frozen 2

Average category rank: 4.2

Days on the best-seller list: 68


4. Joker

Average category rank: 6.1

Days on the best-seller list: 67


5. Birds of Prey

Average category rank: 6.3

Days on the best-seller list: 29


6. Downton Abbey: The Movie

Average category rank: 7.2

Days on the best-seller list: 68


7. Yellowstone

Average category rank: 10.1

Days on the best-seller list: 24


8. Knives Out

Average category rank: 11.9

Days on the best-seller list: 68


9. The Gentlemen

Average category rank: 14

Days on the best-seller list: 68


10. Gone with the Wind

Average category rank: 14.5

Days on the best-seller list: 15


11. Friends: The Complete Series

Average category rank: 14.8

Days on the best-seller list: 180


12. Onward

Average category rank: 15.4

Days on the best-seller list: 68


1. Animal Crossing: New Horizons

Average category rank: 3.3

Days on the best-seller list: 68


2. The Last of Us Part II

Average category rank: 3.7

Days on the best-seller list: 68


3. The Legend of Zelda: Breath of the Wild

Average category rank: 9.5

Days on the best-seller list: 68


4. Ring Fit Adventure

Average category rank: 13.9

Days on the best-seller list: 34


5. Super Smash Bros. Ultimate

Average category rank: 15.5

Days on the best-seller list: 68


6. Luigi's Mansion 3

Average category rank: 16.9

Days on the best-seller list: 196


7. God of War

Average category rank: 19.7

Days on the best-seller list: 68


8. Just Dance 2020

Average category rank: 19.9

Days on the best-seller list: 131


9. Ghost of Tsushima

Average category rank: 20.7

Days on the best-seller list: 65


10. Paper Mario: The Origami King

Average category rank: 22.7

Days on the best-seller list: 50


11. Mario Kart 8 Deluxe

Average category rank: 23.5

Days on the best-seller list: 196


12. Star Wars Jedi: Fallen Order

Average category rank: 24.5

Days on the best-seller list: 64


About the Data:

Thinknum tracks companies using the information they post online, jobs, social and web traffic, product sales, and app ratings, and creates data sets that measure factors like hiring, revenue, and foot traffic. Data sets may not be fully comprehensive (they only account for what is available on the web), but they can be used to gauge performance factors like staffing and sales.