It wasn't too long ago that Amazon Books sales ranks were flooded with self-help books. But, as America confronts racism yet again, the e-commerce giant's sales ranks began to change.
And as of today, books by black authors, children's books that aim to teach equality and diversity, and books for adults that aim to help people change, listen, and be good allies, have absolutely taken over Amazon's top-100 book sales ranks of the past month. Here's what people are now reading.
- Why Are All the Black Kids Sitting Together in the Cafeteria?
- Dr. Beverly Daniel Tatum
- Ranked 7 out of 100
- Antiracist Baby
- Ibram X. Kendi
- Ranked 14 out of 100
- How to Be an Antiracist
- Ibram X. Kendi
- Ranked 15 out of 100
- Stamped from the Beginning: The Definitive History of Racist Ideas in America
- Ibram X. Kendi
- Ranked 18 out of 100
- White Fragility: Why It's So Hard for White People to Talk About Racism
- Robin Diangelo
- Ranked 19 out of 100
- We're Different, We're the Same (Sesame Street) (Pictureback(R))
- Bobbi Kates
- Ranked 20 out of 100
- The Color of Law: A Forgotten History of How Our Government Segregated America
- Richard Rothstein
- Ranked 21 out of 100
- Me and White Supremacy: Combat Racism, Change the World, and Become a Good Ancestor
- Layla F. Saad
- Ranked 26 out of 100
- So You Want to Talk About Race
- Ijeoma Oluo
- Ranked 28 out of 100
- Skin Like Mine (Kids Like Mine)
- LaTashia M. Perry
- Ranked 34 out of 100
- I'm Still Here: Black Dignity in a World Made for Whiteness
- Austin Channing Brown
- Ranked 35 out of 100
- Teach Your Dragon About Diversity: Train Your Dragon To Respect Diversity
- Steve Herman
- Ranked 36 out of 100
- The World Needs More Purple People
- Kristen Bell & Benjamin Hart
- Ranked 40 out of 100
- White Rage
- Carol Anderson
- Ranked 41 out of 100
- The Hate U Give
- Angie Thomas
- Ranked 41 out of 100
- All Are Welcome
- Alexandra Penfold
- Ranked 42 out of 100
- My Vanishing Country: A Memoir
- Bakari Sellers
- Ranked 47 out of 100
- The Fire Next Time
- James Baldwin
- Ranked 52 out of 100
- Little Legends: Exceptional Men in Black History
- Vashti Harrison
- Ranked 52 out of 100
About the Data:
Thinknum tracks companies using the information they post online - jobs, social and web traffic, product sales, and app ratings - and creates data sets that measure factors like hiring, revenue, and foot traffic. Data sets may not be fully comprehensive (they only account for what is available on the web), but they can be used to gauge performance factors like staffing and sales.