EA’s pivot to streaming overshadowed by social media fallout After botched game releases and controversy throughout 2017-2017, videogame giant EA has seen dipping social media numbers. We look at that trip downward as well as EA's plans to reinvigorate its brand. Brad Bergan 6.20.18 8:58 PM People
Can Gatorade's sugar-free G Zero reverse its shrinking social presence? Gatorade's popularity has been waning, as our data shows. Can a new sugar-free version turn things around? Joshua Fruhlinger 6.20.18 4:34 PM People
Data-based advice for IHOP (IHOb?): Stick to selling pancakes. Turns out people would rather have cheap pancakes instead of burgers from the restaurant chain Joshua Fruhlinger 6.13.18 1:14 PM Markets
How Domino's is dominating the pizza social media pace With hotspots and mobile gaming, Domino's is beating all expectations - and competitors - in the digital space Brad Bergan 6.4.18 5:17 PM Tech
Shopping season for health insurance is a thing. Here's what it looks like. Tracking eHealth health-insurance quotes over time reveals surges in activity at end of year, right when people jump on Obamacare open enrollment Joshua Fruhlinger 5.30.18 5:27 PM Markets
ABC Television is seeing some serious Roseanne Facebook action In March, the network saw a massive Facebook lift. Now that it's canceled Roseanne, its Facebook page is surging with activity. Here's what it looks like. Joshua Fruhlinger 5.30.18 2:07 PM People